Long before “clean eating” was a trend, our grandmother was already doing it. Her kitchen smelled of toasted millets, warm jaggery, and something you can’t quite name — love, maybe.
She baked cookies the way she lived: with patience, with care, and with only what the earth gave her.
Every ingredient was chosen with intention. Jowar for its natural sweetness and fibre. Ragi for its deep earthy richness. Palm jaggery instead of refined sugar. Cold-pressed oils. Flax seeds for nourishment. Nuts and seeds for texture and goodness. Nothing artificial. Nothing unnecessary.
Crunch and Crumble was born from that kitchen. We took her secret recipe, wrote it down for the first time, and made it our mission to share it with the world — without ever compromising on what made it special.
The Secret Recipe
Honest Ingredients
Every ingredient on our label is there for a reason No fillers no shortcuts no compromises
Ancient Wisdom
Millets and grains have nourished generations. We believe in bringing that wisdom back to the modern table.
Made with Love
Every batch is baked with the same care and intention as the very first one Granny made.
Good for Everyone
Gluten-free, preservative-free, and free of artificial colors and flavors — because good food should be for everyone.
Our Promise
Nothing To Hide
Gluten-Free
Every cookie is crafted to be completely gluten-free — safe, wholesome, and delicious.
No Preservatives
Made fresh with nothing artificial to extend shelf life.
No Artificial Colors or Flavors
What you taste is exactly what went in — real ingredients, real flavor.
Millets & Ancient Grains
We use pearl millet, ragi, jowar, and oats — grains that have nourished generations.
Granny's Secret Recipe
Passed down through generations, perfected with love.
Made with Passion
Every batch is baked with the same care and intention as the very first one.